03 Nov 2015

Community Impact Through Emotion

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Sometimes approaching your community with emotional impact makes all the difference.

I encountered this video today, and someone tagged me in it stating “This reminds me of what Christine does…” This video is a perfect example of how creating an experience, instead of stating facts, creates enough of a difference to result in action. The women who was walking by this man was, in fact, his audience. So, she knew what messaging would resonate the most to the man’s benefit.

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